Business Planning
Customer, problem, value proposition, business model, pricing, feasibility — we structure your business using proven methodology.
See the Business Planning MethodCustomer, value proposition, business model, pricing, feasibility: we structure these core assumptions together, teach the thinking behind them, and apply them in practice through AI Harnesses.
Customer, problem, value proposition, business model, pricing, feasibility — we structure your business using proven methodology.
See the Business Planning MethodLearn the same methods directly, through workshops and courses. We're expanding from our Pricing Strategy workshop into a broader range of programs.
Explore LearningPlanning doesn’t end the work — pricing analysis, proposal review, and promotional content are recurring tasks. We support them with structured AI Harnesses.
Explore AI HarnessesWe use an 8-step business development method that takes an idea to an executable business plan — starting from your goals and criteria, through capability and market fit, customer and problem definition, value proposition and business model, pricing and revenue design, feasibility review, and finally execution with validation and adjustment.
Recurring work after planning is supported by structured AI Harnesses.
Pricing Analysis / Decision Support
Structures your pricing and cost data, diagnoses your current price, and compares pricing scenarios to support your decisions.
Learn MoreStructured Proposal Review
Reviews ODA proposals across seven dimensions and identifies what needs strengthening.
Learn MoreDraft Promotional Content
Turns a description of your product or service into draft promotional content for the right channel.
Learn MoreFoundation
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Selected articles and downloadable resources are on the way.
I've worked across business development, entrepreneurship, pricing, ODA, and technology commercialization, teaching, consulting, and researching alongside one another.
That work kept surfacing the same problem: the same underlying knowledge had to be rebuilt, again and again, in a different form each time — which is where this system started.
Using generative AI for real, recurring work surfaced a related problem: a single good prompt isn't enough to keep the same standard over time. That's what led me to start building AI Harnesses of my own.
Workshops, lectures, consulting, or Harness / AI training — whatever you're looking into, feel free to reach out.